Create a destination where customers can continuously discover magical play!Read more
A Yalp Sona was placed near the ‘Deppenbroek’ Shopping mall in Enschede, the Netherlands. Councilmember of the municipality of Enschede Rixt Wibiër tells us: “When trying to decide on which objects to place in the public space, it’s important to choose something that fits the purpose of the area best, and that it also fits a large target audience. This is exactly why we ended up choosing the Yalp Sona. This shopping mall receives a wide variety of customers; teenagers, parents, but also kids and grandparents. It was very difficult to find something suitable for everyone, but the Yalp Sona turned out to be a true hit.”
Rixt continues: “Although children probably end up playing it the most, the Sona is really suitable for people of all ages. As it’s so new and innovative, everyone wants to experience the Yalp Sona. Once they check it, however, they find it hard to leave. It’s fun to see. Ultimately, they do carry on with their shopping of course. In fact, ever since we played the Yalp Sona, many shopkeepers have seen a slight increase in revenue. This shows me as a council member the Yalp Sona’s been a great choice.”
"Many shopkeepers have seen a slight increase in revenue. This shows me as a councilmember the Yalp Sona's been a great choice."
Read more about interactive play in stores and shopping malls and the Yalp Sona!
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